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SALIVITAE

A GUDA é parceira de design estratégico no projeto Salivitae, contribuindo para estruturar o portefólio de produtos, desenvolver e comunicar linhas inovadoras, criar a identidade da marca e conceber todo o packaging. O nosso trabalho integrou criatividade, visão estratégica e coerência visual, posicionando a Salivitae como uma marca diferenciadora e com forte ligação à sua essência e valores.

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​GUDA is the strategic design partner for the Salivitae project, supporting the structuring of the product portfolio, developing and communicating innovative product lines, creating the brand identity, and designing all packaging. Our work combined creativity, strategic vision, and visual coherence, positioning Salivitae as a distinctive brand strongly connected to its essence and values.

Design Estratégico | Strategic Design

Aplicamos o design como ferramenta estratégica para alinhar produtos, serviços e comunicação com os objetivos de negócio, criando soluções inovadoras e sustentáveis.
 

We apply design as a strategic tool to align products, services, and communication with business goals, creating innovative and sustainable solutions.

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Branding | Brand Architecture

Criamos identidades de marca únicas e consistentes, estruturando a arquitetura de produtos e sub-marcas para garantir clareza, relevância e impacto no mercado.
 

We create unique and consistent brand identities, structuring product and sub-brand architectures to ensure clarity, relevance, and market impact.

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Packaging

Desenvolvemos embalagens funcionais, sustentáveis e esteticamente impactantes, que reforçam a identidade da marca e valorizam a experiência do consumidor.
 

We design functional, sustainable, and visually impactful packaging that reinforces brand identity and enhances the consumer experience.

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"We need to re-charge and re-orient our innovation focus and efforts. We need to center our approaches and processes to more humanity & planet centered one’s. We need to go back to more genuine and purpose-driven innovation drawing on more profound participatory models of engagement - from People-with-Nature. Beyond calling for co-creation, we need to inspire and empower citizens to (re)-discover our world, including the endless opportunities that flow from Nature, including Nature-Based Solutions, and contribute to fulfill the promise of an emergent Nature Positive economy"  Américo & Susana

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